The Hire Great People Framework
Learn how to recruit & hire great employees—without wasting time or money.
One bad hire can cost you thousands—but the right hiring framework can save you time, money, and stress by showing you exactly how to hire great people.
Signs of a broken hiring process
You're running a great business- but people are your biggest bottleneck to growth.
List of Services
- You're wasting thousands on job posts that bring in the wrong people.
- You're wasting weeks on interviews and training, only for them to quit after a few months.
- You're making offers to people you’re not even excited to hire.
- You're hiring people who bring drama, hurt your reputation, or don't excel at their job.
- You don't have a structured hiring process & criteria- you're just winging it.
Hi- I'm Amy.
I teach business owners how to hire great people and save money by avoiding bad hires.
I’ve spent the last 15 years studying, refining, and optimizing the hiring process for small businesses. I’ve tested everything—messaging, interview questions, processes, onboarding, training, employee engagement, retention, and culture. I don’t just teach theory—I’ve implemented these strategies firsthand and seen them completely transform businesses, build strong teams, and eliminate the costly cycle of bad hires.
The right hiring system doesn’t just fill positions—it transforms company culture, boosts performance, and saves time and money. Let me show you how.

Change The Way You Hire. Get Drastically Different Results.
Framework Overview
MINDSET
The thought process behind effective hiring.
CLARITY
Defining your brand, your values, and the types of people who will thrive.
MESSAGING
Attract people who align with your culture, values, and mission.
PROCESS
A simple and streamlined structure to better assess skills, capacity, and culture fit.
The Framework Breakdown
MODULE 1
MINDSET
Value people, build a purpose-driven company, and embrace your role as a gatekeeper to hire the right candidates.
MODULE 2
CLARITY
Clarify your company’s core values and identify the characteristics, skills, and behaviors you’re looking for in employees.
MODULE 3
RECRUITING
Create a company worth talking about and continually recruit by leveraging every touchpoint to communicate the value of working for your organization.
MODULE 4
INTERVIEWING
A structured interview process that helps you identify value-adding candidates, ask the right questions, and assess candidates holistically beyond their resumes.
MODULE 5
ONBOARDING
Integrate new hires into your company from day one by setting clear expectations and fostering cultural alignment to support their success.
MODULE 6
RETENTION
Reinforce company culture, maintain high employee engagement, and enforce standards.
PDF Downloads
Plug-and-play Templates For Fast Implementation & Quick Wins
Clarity
- Company Standards- Step by step guide to define your company expectations so you know exactly who your ideal candidate is.
- Core Values Worksheet- Clarify your values so they drive every hiring, leadership, and team decision.
- Objectives of Interviewing- Understand the “why” behind your interview process—so it’s not just about resumes, but alignment.
- Ideal Candidate Profile – A detailed outline of the traits, skills, and attributes of your ideal hire.
Recruiting
- Job Posting Template – Format to create compelling job listings that attract the right candidates.
- Recruiting Ad Template for Social Media – Template for social platforms to generate interest in job openings.
- Careers Page Content – Template to optimize content for your website’s careers page to showcase your company culture and attract top talent.
- Company About Page Content – Template to write clear, engaging content that communicates your brand story and mission.
Interviewing
- Failproof Interview Process – A step-by-step guide for conducting interviews, ensuring alignment with company values.
- 10 Rules of A Great Interview Process-
- Interview Questions – A set of insightful questions that reveal the true character of the person you’re interviewing.
- Candidate Alignment Evaluation – A standardized framework for evaluating candidates against key hiring criteria.
- Red Flag List- A checklist of warning signs to watch for so you can spot a bad hire before they join your team.
Onboarding
- New Hire Orientation – Introducing employees to your mission, values, and workplace culture.
- Culture Commitment- An agreement employees & leadership sign acknowledging they understand expectations and will uphold values.
- Guide to Thrive- Role Clarity & Expectations Template – A customizable framework for defining job responsibilities and success metrics.
Retention
- Employee Connection Form – A structured template for quarterly evaluations, ensuring feedback is aligned with company values.
- Employee Alignment Evaluation – A framework for assessing how well employees embody company values and expectations.
- Difficult Conversations Script for Alignment Evaluation – A guide for addressing misalignment in employee behavior in a productive, values-based way.
- Weekly Team Meeting Outline - A structured agenda for team meetings to keep communication clear and reinforce culture.
This Framework Is Designed For Small Businesses Owners Who Do Their Own Hiring
- You're tired of hiring the wrong people and wasting time on bad candidates.
- You need a simple and effective process—no fluff.
- You value loyalty, trust, and a team that stays and grows.
The Smartest $297 Investment You'll Make In The
Long-Term Success Of Your Company
If this program reduces turnover by just 2-3 employees per year, you’ve already recouped your investment multiple times over. Even at conservative estimates, fixing your hiring process now prevents tens of thousands in losses every year.
Would you rather keep losing thousands every year or invest $297 once to solve the root problem?
Your Investment Is Guaranteed
If you feel like you don't receive value from our framework -- we will refund you 100% of the purchase price. No questions asked.
Success Stories
Thanks to you and your lessons we have an all star squad coming to join us this summer. I did a complete revamp of our hiring process, added job listings in other advertising locations, new first and second round structured interview questions, and loved the process we ended up with. All in all I think you knocked it out of the park with this framework, the downloadable documents paired with every lesson made it extremely easy to refer to specific key points and have an example of how I could utilize each lesson in our own business
This is absolute GOLD. Job well done! Thank you for sharing this with us. I was able to go through all the modules and handouts today. The handouts are clearly laid out and easily understood. The videos are full of applicable, relatable, and implementable content.
A Hiring Process That Changes Your Business
Attract the right people from the start and reduce turnover.
Invest resources and energy into developing people and growing your business.
Enjoy the people you hire more because they align with your culture and have the capacity to excel at their job.
Lead a rockstar team that creates, innovates, problem solves, improves processes, and drives growth.